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	<title>H-oo-k.Me &#62; Eric Chia, Digital Design Creative &#60;</title>
	<link>http://h-oo-k.me.uk</link>
	<description>I want more.</description>
	<lastBuildDate>Wed, 09 Jun 2010 12:10:33 +0000</lastBuildDate>
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	<language>en</language>
	
	<item>
		<title>MySpace, Fan Video  (FWA SOTD) </title>
		<description>

* Click to experience *
www.myspace.com/fanvideo
MySpace, Fan Video


To get fans closer to their favourite artists, we have teamed up with 8 of artists (Alicia Keys, 50 Cent, Florence &#38; the machine, etc) to get fans closer to them. Fans will be able to use their profile photo from Facebook Connect to ...</description>
		<link>http://h-oo-k.me.uk/myspacefanvideo/</link>
			</item>
	<item>
		<title>MySpace, Get Real Close</title>
		<description>

* Click to watch all other artists *
www.myspace.com/getrealclose
MySpace, Get Real Close


MySpace to reinvent themselves as a platform for their users to get closer to their favourite music artists. Introducing MySpace new player featured playlist of artists and also a buy option. Potentially - Spotify on steroid...

Campaign started of having 10 ...</description>
		<link>http://h-oo-k.me.uk/myspacegetrealclose/</link>
			</item>
	<item>
		<title>Robinson, Put on a Panto  (FWA SOTD) </title>
		<description>

* Click to experience *
www.putonapanto.com
Robinson, Put on a Panto


To encourage family to put on their own pantomime, Robinson has decided to provide a platform and of course their very own impersonator for the festive season. Responsible for concept, visual treatment, character development and user experience. 

 </description>
		<link>http://h-oo-k.me.uk/putonapanto/</link>
			</item>
	<item>
		<title>Philips Cinema 21:9 - Carousel (Cannes: Film - Grand Prix, Cyber - Silver &#038; FWA) </title>
		<description>

* Click to experience *
http://labs.tribalddb.nl/Cinema219/
Philips Cinema 21:9 Carousel


Created for Tribal DDB, Amsterdam, Stink Digital and Director Adam Berg deliver this interactive campaign for Philips’ new CINEMA 21:9 TV. The cinematic proportions of the display became the theme of this piece. Adam responded with an idea for an epic ‘frozen moment’ ...</description>
		<link>http://h-oo-k.me.uk/philips219/</link>
			</item>
	<item>
		<title>Al Rajhi Bank Counter-Recession Campaign</title>
		<description>
*Clickable Image*
Al Rahji Bank Counter-Recession Campaign

With the current economy meltdown, banks are having great difficulties gaining consumers' confident, at least not with what most of them trying to do - painting a gloom picture of the financial world. The approach that we have taken for Al Rajhi Bank (Malaysia) is ...</description>
		<link>http://h-oo-k.me.uk/alrajhi_recession/</link>
			</item>
	<item>
		<title>Coke &#8220;Open Up&#8221; Illustration</title>
		<description>
*Clickable Image*
Coke "Open Up" Illustration.

Coke (Singapore) wanted to develop a key visual for their 2009 "Open Up" campaign based on the TVC that they have produced. I've extracted dominant visual elements from the TVC and reillustrate them as graphics.



Coke "Open Up" TVC.




Coke Open Up Launch 6sheet




Coke Open Up POS


 </description>
		<link>http://h-oo-k.me.uk/cokerefreshingillustration/</link>
			</item>
	<item>
		<title>Proton Campro CPS Lungs</title>
		<description>
*Clickable Image*
Proton Campro CPS Lungs art direction

Proton (Malaysia) is launching a new breed of engine, Campro CPS which is pretty much works like Honda iVtec. Proton wanted to communicate that this new breed of engine gives you more response, power and fuel-efficient. 



This particular ad was to communicate the idea ...</description>
		<link>http://h-oo-k.me.uk/proton-campro-cps-lungs/</link>
			</item>
	<item>
		<title>Ipeer.se Skyscraper</title>
		<description>
*Clickable Image*
Ipeer.se Skyscraper

Ipeer.se is a Swedish web hosting company which focus on Green-IT. Ipeer has recently built a new datacentre that uses only renewable energy and been awarded "The most green Datacenter 2008" in Sweden. Ipeer is also one of the most reliable hosting company in Sweden with 99.8% uptime.



The ...</description>
		<link>http://h-oo-k.me.uk/ipeerse_skyscraper/</link>
			</item>
	<item>
		<title>Proton MPV Teaser microsite</title>
		<description>
*Clickable Image*
Proton MPV Teaser Microsite

During the teaser stage, the microsite has a banner that allows users to key in words on how they would feel while they're on a journey with families and friends. The more people agree with a certain word, the larger of that particular word becomes. As ...</description>
		<link>http://h-oo-k.me.uk/proton_mpv/</link>
			</item>
	<item>
		<title>Caroline Bird&#8217;s Website.</title>
		<description>
*Clickable Image*
Caroline Bird's Website.

 *Visit Caroline's site*

Caroline is a young, passionate and talented poet. Initially we were told to build a simple HTML website to hold basic information about her. After looking through the brief and we thought it will more engaging for her audience by giving it a hint ...</description>
		<link>http://h-oo-k.me.uk/carolinebird/</link>
			</item>
	<item>
		<title>Assumption Church Christmas Newsletter</title>
		<description>
*Clickable Image*
Christmas Newsletter cover design: The process &#38; understanding.

I’m honoured to be asked to design this year’s Christmas newsletter for the Assumption Church. This year’s Christmas issue is all about the word of God. I was told that many church goers do not read their bible and this is one ...</description>
		<link>http://h-oo-k.me.uk/assumption-church-christmas-newsletter/</link>
			</item>
	<item>
		<title>Assumption Church</title>
		<description>
*Clickable Image*
Assumption Church monogram.

I was asked by a dear of mine to help refresh her church's symbol and design this year's Christmas newsletter cover issue. The idea for the monogram was simple.  We're children of Christ, Jesus is our saviour and died on the cross for us, hence we ...</description>
		<link>http://h-oo-k.me.uk/assumption_monogram_news/</link>
			</item>
	<item>
		<title>AGR&#8217;s Generation Y Wallpaper</title>
		<description>
*Clickable Image*

AGR's Generation Y Wallpaper.

A quick design wallpaper to address the Generation Yers. The design concept is about navigating through the digital forest.  </description>
		<link>http://h-oo-k.me.uk/generation-y-wallpaper/</link>
			</item>
	<item>
		<title>Skysprout (WIP)</title>
		<description>
*Clickable Image*
Skysprout online store.

Skysprout is a new, independent business trying to break into the ferocious market of kids fashion. Their brand is slowly gaining recognition within the local communities, doing well within shops. However, they know they're loosing out much on the bigger share of the pie especially on the ...</description>
		<link>http://h-oo-k.me.uk/skysprout-wip/</link>
			</item>
	<item>
		<title>Runway Consultancy (WIP)</title>
		<description>
*Clickable Image*

Runway Consultancy

Runway consultancy (RC) is talent management and career consultancy run by a successful woman who has helped many talents including students and celebrities to land on their dream jobs. She'll not only help you to find your career but also advise you on how best to make use ...</description>
		<link>http://h-oo-k.me.uk/runway-consultancy/</link>
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